Why It Stands Out
Sourdough Focus
Levain It Up is built around sourdough as a core identity — not a broad bakery that happens to make bread. That focused point of view sets it apart from standard pastry shops.
Built from Scratch
Garrett Barnett and Steven Jackson are transforming an old building in High Rolls into a bakery — a newer, entrepreneurial food business on the mountain corridor profiled by the Cloudcroft Reader.
Highway 82 Corridor
Located in High Rolls rather than Cloudcroft proper, Levain It Up belongs to the broader mountain commercial corridor. A natural stop on the drive between Alamogordo and the village.